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Associate Manager, Community Marketing

2K • Los Angeles, California, United States

Job Description

<p><strong>Who We Are</strong><br><br>At 2K, we create some of the most iconic and culture-shaping video games in entertainment, including <strong><em>NBA® 2K</em></strong>, one of the top-selling franchises in the world, and legendary titles like <strong><em>BioShock®</em></strong>, <strong><em>Borderlands®</em></strong>, <strong><em>Mafia</em></strong>, <strong><em>Sid Meier’s Civilization®</em></strong>, and <strong><em>XCOM®</em></strong>, as well as fan favorites <strong><em>WWE® 2K</em></strong>, <strong><em>TopSpin®</em></strong>, and <strong><em>PGA TOUR® 2K</em></strong>. We build unforgettable experiences by pushing the boundaries of creativity, authenticity and innovation across every genre.</p> <p>Our portfolio is brought to life by some of the most influential game development studios in the world. <strong>Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber, Gearbox, HB Studios,</strong> and <strong>2K SportsLab</strong> create world-class experiences across platforms.</p> <p>But what truly powers 2K is our people.</p> <p>We believe the best ideas come from teams that feel empowered, supported, and inspired. As an equal opportunity employer, we are committed to fostering a diverse, inclusive workplace where people are encouraged to <strong>come as they are</strong> and do their best work.</p> <p><strong>What We Need</strong></p> <p>WWE 2K is looking for a player-obsessed Associate Manager, Community to help grow and run the community program for one of the most passionate fanbases in sports gaming. Reporting to the Manager, Social Media and Community Marketing, you'll help shape what community means for WWE 2K across Discord, Reddit, YouTube, Steam, and beyond, and you'll help drive the health, growth, and sentiment of that community year over year.</p> <p>You will serve as the connective tissue between our players and our teams, translating community insight into action and helping turn our roadmap into moments that give players a reason to show up, stay, and advocate. You'll be a voice of WWE 2K in community spaces and a voice of the community inside 2K.</p> <p><strong>What You Will Do</strong></p> <ul> <li>Contribute to the annual and per-beat community strategy for WWE 2K, helping define objectives, audience priorities, KPIs, and measures of success in partnership with Marketing, Social, and Communications.</li> <li>Manage day-to-day operations of official WWE 2K community platforms, including Discord, Reddit, and Steam Community, helping set the tone, structure, and programming that make them worth belonging to.</li> <li>Build and maintain the community calendar against the franchise beat plan, for the title marketing campaign, seasonal content updates, WWE tentpole moments and more.</li> <li>Execute programs that grow retention and advocacy across the player lifecycle: onboarding new players, re-engaging lapsed ones, and deepening investment for the most loyal.</li> <li>Cultivate and recognize community advocates - creators, moderators, and superfans - through programs that reward contribution and give members a platform.</li> <li>Serve as the voice of the player internally, running a disciplined feedback loop process to capture, prioritize, and escalate community sentiment, feature requests, and rising issues to internal stakeholders.</li> <li>Support Marketing, Product Management, Customer Success, Quality Assurance, and Studio teams as needed by surfacing community concerns or escalations and directin

Job Reference ID: CF-142259 • Posted on CloudFrame Job Scanner