Head of Marketing - Indonesia

<p><strong>Job Title: Head of Marketing (aCommerce Indonesia)</strong><br><br><strong>Role Overview</strong><br><strong><br></strong>As Head of Marketing for aCommerce Indonesia, you will lead our integrated Marketing Hub—spanning <strong>Marketing Services</strong> (Performance Media, SEO, CRM, Creative), <strong>Live Commerce</strong>, and <strong>Affiliate Management</strong>. You will drive full-funnel E-commerce strategies for global brands, manage P&L, scale live-streaming operations, and lead a high-performing team to maximize client GMV and account profitability.<br><br><strong>Key Responsibilities</strong><br><br><strong>Hub Leadership & Strategy</strong></p> <ul> <li>Own P&L and strategic direction for the Marketing Hub across Performance Media, Live Streaming (TikTok/Shopee/Lazada), and Affiliate Networks.</li> <li>Architect full-funnel growth strategies that move beyond vanity metrics to directly drive brand client GMV and ROI.</li> <li>Scale Live Commerce operations (studios, hosts, KOLs) and expand affiliate publisher networks to establish market-leading services.</li> </ul> <p><br><strong>Client Growth & Commercials</strong></p> <ul> <li>Serve as the senior strategic lead for enterprise clients, managing C-level relationships and high-value renewals.</li> <li>Partner with Commercial teams to pitch prospective clients, cross-sell hub services, and expand account profitability.</li> <li>Establish KPIs, manage multi-billion IDR media budgets, and ensure precise financial reconciliation and pacing.</li> </ul> <p><br><strong>Operations & Team Management</strong></p> <ul> <li>Streamline cross-functional workflows between media buyers, live stream producers, affiliate managers, and creative teams.</li> <li>Lead, mentor, and build a high-performance team, fostering operational efficiency and service excellence.</li> </ul> <p><br><strong>Qualification</strong></p> <ul> <li>6+ years in performance marketing or digital agency leadership, with 3+ years managing multi-functional teams in Indonesia.</li> <li>Deep mastery of the Indonesian E-commerce ecosystem (Shopee, TikTok Shop, Lazada, Tokopedia) and major digital media platforms.</li> <li>Hands-on experience scaling Live Commerce and Affiliate operations.</li> <li>Strong commercial acumen (P&L management, client pitching, up-selling).</li> <li>Fluent in English and Bahasa Indonesia with exceptional executive presentation skills.</li> </ul>