Brand and Events Marketing Specialist
Job Description
<div class="content-intro"><p>ASI is the largest global provider of technology B2B services for the $27.7 billion promotional products industry (branding and marketing). With 25,000 clients in 53 countries, our mission is to inspire, inform, and empower our clients’ success every step of the way.</p></div><p>ASI currently has a hybrid work model. This position requires in-person attendance at our office on Tuesdays and Wednesdays.</p> <p>ASI is seeking a proactive, detail-oriented marketing professional to join our Brand & Events Marketing team and help bring ASI's brand to life across major industry trade shows and marketing initiatives. This is a specialist role built for someone who exercises independent judgment and resolves issues without close oversight. Reporting to the Vice President, Brand & Events Marketing, this individual will serve as the key marketing project manager for event-related materials and campaign deliverables, partnering closely with Operations, Production, Copy/ Design, and other cross-functional teams to keep projects on track through completion. This role combines execution with process ownership, direct exposure to brand strategy, cross-functional collaboration, and high-visibility event execution, with a clear growth path toward broader marketing responsibility. </p> <p>The salary range for this position is $56,000 - $65,000. Individual pay within the range will be based on role-related experience, education, skills, and qualifications. </p> <p><strong>Responsibilities:</strong> </p> <ul> <li>Own the planning, tracking, and execution of all event-related materials, including signage, collateral, giveaways, booth assets, and other print production deliverables for ASI's major trade shows, exercising judgment to prioritize deliverables under deadline pressure.</li> <li>Lead project workflows from job submission through copy, design, review, proofing, and final delivery, identifying efficiencies and process improvement to ensure deadlines and business requirements are met. </li> <li>Work with Marketing, Operations, Production, and other cross-functional teams to keep projects on schedule, communicate priorities, and proactively resolve issues. </li> <li>Own event materials inventory, oversee shipping and onsite logistics, and direct booth setup and breakdown activities for Marketing at ASI-owned trade shows. </li> <li>Monitor event and campaign deliverables, identify and resolve potential risks, and escalate concerns to ensure successful execution. </li> <li>Represent ASI at events by leading onsite brand execution, troubleshooting and resolving materials-related issues in real-time, and ensuring a professional attendee experience. </li> <li>Contribute to organic social media efforts, including capturing photos and video content and publishing approved content, as needed. </li> <li>Own brand consistency across ASI event materials; create, maintain, and improve approved event materials, brand assets, templates, and specifications. </li> </ul> <p><strong>Qualifications:</strong> </p> <ul> <li>Bachelor's degree in Marketing, Communications, Business, or a related field preferred. </li> <li>2-4 years of experience in marketing operations, event marketing, project management, print production, or a related field. </li> <li>Strong project management and organizational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment. </li> <li>Experience working cross-functionally with internal teams, vendors, or production partners. </li> <li>Excellent communication, problem-solving, and attention-to-detail skills