Copywriter - Advertising Agency (Automotive)

<p><strong>Join our award-winning A-Team! </strong></p> <p>Ready to produce exceptional results with exceptional people? Get in touch, we would love to get to know you. </p> <p>Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.</p> <p class="s3"><span class="s2">As<span class="Apple-converted-space"> </span></span><span class="s2">a<span class="Apple-converted-space"> </span></span><span class="s2"><strong>Copywriter</strong>, you'll back up the copy team on everything — TV, radio, print, digital, outdoor, direct mail — and jump in to support the Agency whenever a campaign needs an extra hand. We need someone who thinks outside the box, turns around creative content fast, and still hits every client and manufacturer guideline along the way. Retail advertising has its own rhythm, and getting fluent in it is part of the job from day one. You'll be collaborating constantly and working tight deadlines daily — so bring your A-game and your team spirit.</span></p> <p class="s3"><strong><span class="s2"> </span><span class="s2">**A note before you<span class="Apple-converted-space"> </span></span><span class="s2">apply:*</span><span class="s2">* We read writing samples before we read resumes. Please include a link to your portfolio or writing samples — applications without one won't be considered.</span></strong></p> <p><strong>Position Responsibilities:</strong></p> <p><span class="s2">- Write<span class="Apple-converted-space"> </span></span><span class="s2">automotive campaign concepts</span><span class="s2">, TV and radio scripts,<span class="Apple-converted-space"> </span></span><span class="s2">email blasts</span><span class="s2">,</span><span class="s2"><span class="Apple-converted-space"> </span>P-Max copy,</span><span class="s2"><span class="Apple-converted-space"> </span>press releases,</span><span class="s2"><span class="Apple-converted-space"> </span>landing page copy</span><span class="s2"><span class="Apple-converted-space"> </span>and social ads — across a huge range of tones and formats</span><span class="s2"><br></span><span class="s2">- Pitch creative concepts and campaign ideas, not just execute someone else's</span><span class="s2"><br></span><span class="s2">- Take a creative brief and turn it into copy that fits the client's voice, not a generic template</span><span class="s2"><br></span><span class="s2">- Work closely with the copy, art, account, and production teams to get a job from concept to finished execution</span><span class="s2"><br></span><span class="s2">- Partner with Traffic to keep projects on schedule</span><span class="s2"><br></span><span class="s2">- Show up for staff meetings, brainstorms, and the department's day-to-day — this is a team sport</span></p> <p><strong>Position Requirements:</strong></p> <p class="s3"><span class="s2">-<span class="Apple-converted-space"> </span></span><span cla