Growth Marketing Coordinator
Job Description
<div class="content-intro"> <p> </p> </div><p><strong>Job Title: </strong>Growth Marketing Coordinator<strong> </strong></p> <p><strong>Location: </strong>In Andover Office 3x per week</p> <p><strong>Pay: </strong>$69,000-$75,000</p> <p><strong>About ALKU</strong></p> <p><strong>Your next big career move starts here, join us at an organization that has been voted </strong><a href="https://blog.alku.com/news/alku-wins-2026-best-of-staffing"><strong>Best Place to Work</strong></a><strong> for the past decade.</strong></p> <p>Join one of the fastest-growing, top-rated staffing firms in the country. ALKU is a specialized consulting and staffing firm that connects exceptional talent with organizations across Technology, Life Sciences, Healthcare IT, Government, and other highly specialized industries. Since our founding, we've built our business around expertise, long-term relationships, and delivering an exceptional experience for both our clients and consultants.</p> <p>See it for yourself <a href="https://www.instagram.com/lifeatalku/">@LifeatALKU</a> or on our website page: <a href="https://www.alku.com/about/">About ALKU!</a></p> <p><strong>What You'll Do </strong></p> <p>We are seeking a dynamic and detail-oriented individual to join our marketing team as a Growth Marketing Coordinator. This role is ideal for someone passionate about data-driven marketing strategies and eager to contribute to the growth and success of our organization. The Growth Marketing Coordinator will execute and optimize marketing campaigns, drive lead generation and user acquisition, and support tradeshow marketing efforts to enhance audience engagement across the business.<br><strong>Responsibilities:</strong></p> <ul> <li>Assist in developing and executing multi-channel marketing campaigns to drive user acquisition, retention, and growth.</li> <li>Lead Generation & Campaigns</li> <li> Develop and execute lead generation strategies that support multiple areas of the business, including both inbound business leads and job applicant/candidate lead flow.</li> <li>Implement and manage nurture workflows to move leads through the funnel, whether prospective clients, candidates, or applicants.</li> <li>Monitor and analyze campaign and event performance data to evaluate effectiveness and identify optimization opportunities.</li> <li>Collaborate with marketing team and cross-functional teams to create compelling audience personas and messaging to support channel campaigns targeting multiple audiences.</li> <li>Manage and optimize paid media channels on platforms such as Google Ads, LinkedIn, Meta Business Suite, and HubSpot.</li> </ul> <p><strong>Tradeshows</strong></p> <ul> <li>Own planning, logistics, and execution for tradeshows and conferences across divisions, including but not limited to booth coordination, materials, shipping/setup, and staffing.</li> <li>Serve as the on-site point of contact at tradeshows, representing ALKU and managing vendor/venue relationships.</li> <li>Track and report on event ROI (leads generated, pipeline influence, cost per lead) and recommend which events to prioritize going<br>forward.</li> <li>Maintain up to date knowledge of our target audiences, services, and competitive landscape to effectively position ALKU in the market.</li> <li>Travel required to support tradeshows and events (frequency TBD based on event calendar).</li> </ul> <p><strong>Sales Enablement</strong></p> <ul> <li>Main