Monetization Lead

<div class="content-intro"><p><strong>Appodeal</strong> is a dynamic US-based product company with a truly global presence.</p> <p>We have offices in <strong>Warsaw, Barcelona and Parkland (FL), </strong>along with remote team members located around the world.</p> <p>Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.</p> <p><strong>Why Appodeal?</strong></p> <p>At Appodeal, we’re more than just a company—we’re a team united by a common mission: <strong>Help people discover and grow their talents through products that enable successful mobile app businesses!</strong></p> <p>We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.</p> <p>Here’s what we value, and what we hope you do too:</p> <ul> <li><strong>Continuous Learning and Growth:</strong> We are passionate about learning, growing personally, and building rewarding careers.</li> <li><strong>Making an Impact:</strong> We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.</li> <li><strong>Solving Exciting Challenges:</strong> We tackle complex problems every day, supported by a team of world-class professionals and mentors.</li> <li><strong>Enjoying the Journey:</strong> We believe in having fun while working toward our goals.</li> </ul></div><div class="p-rich_text_section"> <div class="p-rich_text_section"> <p class="font-claude-response-body break-words whitespace-normal" data-sourcepos="1:1-1:166;0-165"><strong>Appodeal </strong>is looking for a <strong>Monetization Lead</strong> to own ad monetization strategy and execution across our mobile gaming portfolio - WordMaker, Solitaire, and Brick Blast.</p> <p class="font-claude-response-body break-words whitespace-normal" data-sourcepos="3:1-3:391;167-557">This is a hands-on ownership role, not a coordination or reporting function. The Monetization Lead operates as a cross-functional integrator: pulling in Ad Tech, Analytics, and Product for a given app to drive eProfit outcomes, without needing direct reporting authority over those functions. You set the monetization agenda for the portfolio and are personally accountable for the results.</p> <p class="font-claude-response-body break-words whitespace-normal" data-sourcepos="5:1-5:280;559-838">We are looking for someone who has built and scaled monetization specifically inside casual, ad-monetized mobile games — not general ad-tech, mediation-commercial, or IAP/midcore backgrounds — and who is energized by moving fast, testing constantly, and owning outcomes directly.</p> <p class="font-claude-response-body break-words whitespace-normal" data-sourcepos="7:1-7:13;840-852">What You Own</p> <p class="font-claude-response-body break-words whitespace-normal" data-sourcepos="9:1-9:22;854-875"><strong>Monetization Strategy</strong></p> <ul class="[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3" data-sourcepos="10:1-12:119;876-1225"> <li class="font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="10:1-10:147;876-1022">Define and evolve the ad monetization strategy across the games portfolio, grounded in eProfit outcomes rather than isolated ad-revenue metrics.</li> <li class="font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="11:1-11:84;1023-1106">Own waterfall structure, floor pricing, and placement strategy across all titles.</li> <li class="font-claude-resp