Associate Director, HCP Marketing

<div class="content-intro"><p><span style="text-decoration: underline;"><strong><span data-contrast="auto">Mavericks Wanted</span></strong><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></span></p> <p><span data-contrast="auto">When was the last time you achieved the impossible? If that thought feels overwhelming, you might want to pause here, but if it sparks excitement...read on</span> <br><span data-contrast="auto"> </span> <br><span data-contrast="auto">In 2015, we pioneered a “moneyball for biotech” approach, pooling projects and promising early-stage research from academia together under one financial umbrella to reduce risk and unleash innovation. This model allows science and small teams of experts to lead the way. We build bridges to groundbreaking advancements in rare disease, and develop life-changing medicines for patients with unmet needs as fast as humanly possible. </span> <br><span data-contrast="auto"> </span> <br><span data-contrast="auto">Together we define white space, push boundaries, and empower people to solve problems. If you're someone who defies convention, join us and work alongside some of the most respected minds in the industry. Together, we'll ask "why not?" and help reengineer the future of biopharma. At BridgeBio, we value curiosity and experimentation—including the ethical & thoughtful use of AI to improve clarity, speed, and quality of work.</span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></p></div><p></p> <h3><span style="text-decoration: underline;">Who You Are</span></h3> <p>The Associate Director, HCP Marketing will support the development and commercialization of key assets. The Associate Director, HCP Marketing will drive cross-functional collaboration and tactical alignment, ensuring success in the US. This individual will lead the development and execution of tactics supporting the commercial launch of BBP-418. This person will occupy an important role on commercial product teams, work closely with Market Insights, Market Access, Regulatory, Medical Affairs, and other key stakeholders to deliver integrated commercial planning and execution. The Associate Director, HCP Marketing, should feel at home in a fast-paced, ambiguous environment. This position requires excellent communication, organization and collaboration skills. The Associate Director, HCP Marketing will report to the Director of Marketing.</p> <h3> </h3> <h3><u>What You'll Do</u></h3> <h3><span style="font-size: 12pt;">Responsibilities</span></h3> <ul> <li>Serve as a commercial member on product teams, embedding the market needs into cross functional planning</li> <li>Drive innovative tactics and address untapped opportunities</li> <li>Lead brand planning, messaging and claims work</li> <li>Lead agile, cross-functional team to develop/launch innovative marketing campaigns that will inspire behavioral change and drive brand growth; ensure aligned launch execution across functions</li> <li>Develop and track metrics to measure and ensure the success of marketing/promotional programs</li> <li>Lead commercial convention presence, including target meeting, booth design and production and overall commercial presence across channels</li> <li>Partner with Market Access to help develop access/ reimbursement strategies</li> <li>Partner closely with commercial and medical teams to develop tactics that will help identify doctors that have, or are most likely to have LGMD2I/R9 pati