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Account Director, Health & Wellness

Bursonglobalcareers • New York, New York, United States

Job Description

<div class="content-intro"><h3><strong>Who we are:</strong></h3> <p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p> <p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> </p> <p>For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><h3><strong>More about the role:</strong></h3> <p>Burson is looking for an Account Director to join our growing Healthcare practice. This person will lead strategic communications initiatives for one of our marquee accounts in diabetes, rare disease, oncology, neurology or hematology.</p> <p>You will be managing all day-to-day communications activities for the client and ensure the overall strategic vision and tactical execution is in line with the client’s objectives.</p> <p>These world-renowned brands need communications expertise and leadership as you work to develop their overall strategic vision. We are in need of someone that understands the pharmaceutical space and can help propel our group to even further growth.</p> <h3><strong>What you'll do:</strong></h3> <ul> <li>Demonstrate leadership in providing strategic counsel to clients and show master of all aspects of client management.</li> <li>Lead the development of comprehensive communications strategies tailored to pharmaceutical and healthcare brands, ensuring alignment with regulatory requirements and industry trends, including message positioning and target audience analysis.</li> <li>Pitch scientific breakthroughs, clinical trial results, and regulatory updates to targeted communications outlets, ensuring accurate representation of complex pharmaceutical data.</li> <li>Manage high-stakes communications campaigns, from pre-launch through post-launch, focusing on generating communications for drug approvals, patient advocacy, and healthcare initiatives.</li> <li>Position clients as thought leaders in the pharmaceutical industry by securing guest articles, expert commentary, and speaking opportunities at healthcare conferences.</li> <li>Work with clients to build thought leadership profiles around healthcare innovation, patient care, and scientific research, ensuring their voices are prominent in communications covering emerging trends.</li> <li>Lead the planning and execution of high-profile press events, communications briefings, and speaking engagements.</li> <li>Prepare clients for communications interviews, including communications training and providing talking points, ensuring they deliver key messages effectively.</li> <li>Collaborate cross-functionally with digital, social, and creative teams to integrate communications into larger campaigns.</li> <

Job Reference ID: CF-167625 • Posted on CloudFrame Job Scanner