CEO, Burson Hong Kong

<div class="content-intro"><h3><strong>Who we are:</strong></h3> <p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p> <p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> </p> <p>For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><p><strong>The Role</strong></p> <p>Burson is appointing a <strong>CEO for Hong Kong</strong>. This is a critical leadership role with full accountability for commercial performance, client outcomes, culture and reputation in-market. The CEO will be expected to drive sustainable revenue growth, strengthen client partnerships, and foster a culture of innovation, collaboration and high performance. The role will be central to the retention and creation of critical commercial client opportunities, and to building strong relationships across the wider Burson and WPP network.</p> <p>The CEO will be a compelling and authentic people leader. We believe the quality of our work and client relationships depends on attracting, developing and retaining the best talent. A core priority for this role will be to build a strong leadership team, embed a One Burson culture, and position Burson as an employer of choice in Hong Kong.</p> <p>You will be a visible market leader: a trusted adviser to senior clients, a connector across the Burson and WPP network, and a high-integrity leader who builds confidence through clarity, pace and consistent delivery.</p> <p><strong>Key accountabilities:</strong></p> <p><strong>Commercial Leadership and Strategic growth</strong></p> <ul> <li>Own the revenue growth strategy for Burson Hong Kong, with clear accountability for new business, organic growth, and profitability.</li> <li>Identify, pursue, and convert significant new business opportunities across existing and prospective clients.</li> <li>Strengthen Burson’s market presence through active business development, senior client engagement, and market positioning.</li> <li>Build and manage a strong pipeline of opportunities across priority sectors and offerings.</li> <li>Work closely with the regional growth lead and client teams to identify expansion opportunities, increase wallet share, and improve retention.</li> <li>Lead or support high-value pitches, commercial conversations, and strategic growth initiatives.</li> <li>Ensure the market delivers against revenue targets, forecast commitments, and margin expectations.</li> </ul> <p><strong>Team Leadership and Management</strong></p> <ul> <li>Lead, coach, and develop the Hong Kong leadership team and broader agency talent.</li> <li&