<div class="content-intro"><h3>Who we are:</h3> Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</div>More about the role: As a Creative Copywriter, you will craft the words and ideas that bring brands to life. From big campaign concepts to sharp social copy, headlines, scripts and long-form content, you’ll write with an earned-first mindset that earns attention and drives conversation. Working alongside designers, strategists and account teams, you’ll concept and write across channels for a range of clients – and play a key role in pitching fresh, original thinking for new business. What you'll do: <ul> <li>Write clear, compelling and original copy across channels – campaigns, social, digital, scripts, press materials and long-form content</li> <li>Generate bold creative ideas and concepts, contributing to brainstorms and campaign development from the ground up</li> <li>Partner with designers and art directors to develop integrated creative that pairs words and visuals seamlessly</li> <li>Adapt tone of voice to suit different brands, audiences and platforms, while maintaining quality and consistency</li> <li>Interrogate and challenge briefs to sharpen the thinking and strengthen creative output</li> <li>Contribute concepts and copy to new business pitches, helping to win and grow client relationships</li> <li>Edit and proofread to a high standard, ensuring accuracy, clarity and on-brand messaging</li> <li>Stay close to cultural, social and industry trends to keep ideas fresh, relevant and timely</li> </ul> Experience that contributes to success: <ul> <li>Proven experience as a copywriter or creative within a PR, communications, advertising or marketing agency</li> <li>A strong portfolio showcasing campaign concepts, copywriting craft and range across formats and tones</li> <li>Exceptional writing, editing and storytelling skills, with impeccable spelling and grammar</li> <li>Ability to generate original ideas quickly and articulate them clearly to teams and clients</li> <li>A good understanding of social media platforms, trends and what drives engagement</li> <li>Comfortable working to tight deadlines, managing multiple projects and remaining calm under pressure</li> <li>A collaborative mindset, with experience working alongside design, strategy and account teams<

Creative Copywriter (12 Month Fixed Term Contract)

Job Description