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Product Marketing Manager, Epigenetics & Developmental Biology

Cellsignalingtechnology79 • DANVERS, MA

Job Description

<p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>Who we are…</strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Cell Signaling Technology (CST) is a different kind of life sciences company, one founded, owned, and run by active research scientists, with the highest standards of product and service quality, technological innovation, and scientific rigor for over 20 years. We consistently provide fellow scientists around the globe with best-in-class products and services to fuel their quests for discovery.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Helping researchers find new solutions is our main mission every day, but it's not our only mission. We're also dedicated to helping identify solutions to other problems facing our world. We believe that all businesses must be responsible and work in partnership with local communities, while seeking to minimize their environmental impact. That's why we joined 1% for the Planet as its first life science member, and have committed to achieving net-zero emissions by 2029.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>The role...</strong></span></p> <p>The Product Marketing Manager will be responsible for our Epigenetics and Developmental Biology portfolios and champion the evolution of our downstream customer communication processes.</p> <p>Reporting to the Associate Director of Product Marketing, you will be instrumental in defining and implementing the global go-to-market strategy, compelling positioning, and resonant messaging that will highlight product differentiation and value to further solidify CST as a leader within Epi/Epi Apps & Dev Bio in the larger context of the Cancer Discovery Research market segment. You will also be called on to ensure that your specific portfolio is included in other relevant disease focus areas (including but not limited to NDG, I/O, Autoimmunity), market segments (Biopharma) and applications (WB, IP, IHC, mIHC, IF, Flow, ELISA & ELISA-like, Spatial Biology and Single-Cell) that align to the defined corporate areas of focus.</p> <p>Your commercial expertise and leadership will ensure the consistent development of impactful messaging/collateral and the creation of effective sales tools & training programs that enhance customer engagement. Your efforts will help optimize our existing portfolio, launch new products and services, and drive market leadership through integrated, sales-aligned marketing campaigns.</p> <p>There will also be a focus on expanding market share, enhancing customer engagement, and positioning our offerings as a market leader.</p> <p>This is an onsite role based in the Danvers, MA office.</p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>You'll have the opportunity to...</strong></span></p> <p>Product Marketing Strategy / Positioning (25%): </p> <ul> <li>Create and implement a strategic product marketing plan that highlights product differentiation and value (including pricing and channel strategy) aligned with business objectives, supporting the existing portfolio, product launches, customer acquisition, and revenue growth. </li> <li>Develop compelling product positioning and messaging that differentiates the portfolio and resonates with key audiences across multiple customer segments (Academia, BioPharma, CRO/CDMO) </li> <li>Ensure alignment with brand and corporate strategies across all product marketing efforts.</li> <li>Establish frameworks and metrics to measure the success of product launches, including adoption rat

Job Reference ID: CF-172337 • Posted on CloudFrame Job Scanner