Senior Director, Marketing

<div class="content-intro"><p>At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.</p> <p>We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.</p> <p>To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.</p> <p>Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.</p> <p>If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.</p></div><p>Braze is looking for a Marketing leader to elevate and execute our regional marketing strategy in Japan. Reporting to the VP of APAC Demand Generation, this role will develop region-specific marketing programs focused on new business acquisition for Japan through a portfolio of programs designed to create and capture demand. </p> <p>The role will be responsible for creating market development plans, inbound marketing campaigns, high touch activations, events, and ABM outbound motions.</p> <p>You will work cross-functionally to implement and expand digital &amp; field marketing campaigns and processes, and apply a geo-centric strategy that supports local teams’ revenue attainment. The role requires a strong and differentiated marketing background, experience working in a matrixed environment, utmost organization of priorities, and the ability to empathize with, and advocate for the Japan region.</p> <p><strong>WHAT YOU’LL DO</strong></p> <p>Responsibilities include:</p> <ul> <li>Lead the Japan Regional Marketing strategy and ensure execution delivers on revenue goals.</li> <li>Partner with Japan Sales, Partnership, and Success leaders, as well as the Global Marketing teams, to develop and build programs that are scalable and predictable for the Japan region.</li> <li>Serve as the voice of the region with respect to regional nuances and differentiators to/from the field that will allow for a constant feedback loop, externally and internally, to iterate and evolve programs.</li> <li>Create repeatable, predictable programs that build off of global demand generation activities–from concept and implementation to optimization and ens