Marketo Developer

About the job: Join a fast-moving team where you’ll build high-impact digital commerce and marketing automation experiences that help brands connect with customers in smarter ways. In this role, you’ll work across Marketo campaign enablement, partnering closely with marketers, designers, and engineers to deliver seamless customer journeys—from storefront discovery to personalized engagement. You’ll contribute to scalable integrations, performance-focused enhancements, and reliable automation that turns data into action. If you enjoy solving real business problems, experimenting with modern approaches (including AI-assisted optimization), and taking ownership from idea to release, you’ll feel right at home. You’ll also have room to mentor, improve delivery practices, and shape solutions that are maintainable, secure, and built for growth—all within a collaborative culture that values clarity, curiosity, and continuous improvement. Technical Requirements: Minimum Qualifications: • 3–5 years of hands-on experience in Marketo implementation/support. • Strong working knowledge of Marketo components (programs, smart campaigns, segmentation, forms, email/landing pages). • Experience with integrations and data flows between commerce and marketing systems. • Bachelor’s or Master’s degree in BE/ME/BTECH/MTECH/MCA/MSC/MBA or equivalent education. Responsibilities: Key Responsibilities: Marketo Development & Automation • Configure and support Marketo programs, smart campaigns, lead lifecycle flows, scoring, segmentation, and nurture journeys. • Build and maintain email and landing page templates, tokens, forms, and operational workflows to improve campaign efficiency. • Ensure data quality and governance through standardization, validation, and ongoing monitoring of lead and activity data. Collaboration & Delivery • Partner with stakeholders to translate marketing and commerce needs into technical solutions and delivery plans. • Contribute to code reviews, documentation, and best practices for secure, maintainable implementations. • Support release planning, deployments, and post-release validation across commerce and marketing automation changes. Preferred Skills: Technology->Sales and Marketing->Marketing Automation->Marketo